Siteimprove blog: Siteimprove
Last Wednesday, 6 November 2013, Siteimprove was honoured to be able to compete in the annual J. Boye conference ‘Web Idol’ competition. Held in Aarhus, Denmark, the conference is a series of international events that aim to bring together web practitioners in an informative environment that fosters relationships and encourages knowledge sharing.
Read the blog post Siteimprove win J. Boye Web Idol of the Year Award 2013
Live tweeting at your conference or event can have some great benefits to your organisation. It’s great promotion for your company and shows that you’re engaged with your customers and audience. You could just jump in at the deep-end and send live tweets using your phone from the comfort of your seat, however, having tried that I wouldn’t recommend it! Here are my top 10 tips to help you tweet successfully at your next event.
Read the blog post 10 Twitter tips for successful tweeting at your hosted event
Creating a marketing plan is a must do for every company but it can seem daunting, especially if you don’t know what needs to be included. In this two-part blog, we will be introducing you to the eight things every good marketing plan needs to have, regardless of company size and industry. This week we start with the first four sections.
Read the blog post 8 marketing plan must haves part 1
One sure fire way to ensure the professionalism of your company’s design is to create a style guide. Not only will it help you maintain control of what’s going on and track when it’s not being followed - it will also help you to ensure that designs, messages and branding aren’t degraded. As an added bonus it also forces you to decide what your style is, which makes for a much more cohesive design.
Read the blog post Creating a successful style guide
One of the easiest and most basic ways to save yourself time browsing online is learning the most useful keyboard shortcuts. So check out our simple to understand infographic for sure-fire success!
Read the blog post Saving time online: 9 web browser shortcuts
While most of us would probably prefer to use our summer time enjoying the weather, it can be the ideal opportunity to give our websites some much needed dusting. This is especially true for those who work in the education industry or who tend to experience a slowing in business.
Read the blog post Give your website a ‘summer’ spring-cleaning
Like an athlete at the Olympics, your website should be fit and free from injury. This way you can achieve the best performance and value from your website every day.
Read the blog post Going for gold; developing an elite website
QR codes are becoming widely used, so in this blog I explore how you can turn them into your own unique design, and how to measure how much they are used by your consumers.
Read the blog post How to create a branded QR code to drive more measurable traffic to your website
The importance of a website's purpose has changed vastly in recent years. Having worked with council and central government organisations since 2004, we’ve witnessed a shift in the responsibility of the website from IT to marketing, and more recently to customer services. This highlights a change in the opinion surrounding websites as most organisations are now aiming to attract users online, in a move called 'channel shift'.
Read the blog post Maintaining and improving high performing websites
At Siteimprove we work with corporate social responsibility (CSR) as an essential part of the growth we experience in our three main markets in the UK, USA and in Denmark. A lot of initiatives have already been introduced, for instance we work hard to contribute to a higher degree of Web Accessibility on public and private websites. We wish to minimise our carbon footprint and offer our employees a sound and exciting working environment, in order to encourage employees to create new and even better Web Governance solutions for our customers.
Read the blog post Current status of CSR at Siteimprove - a responsible SaaS company